No 5

Chanel No. 5 is the most famous perfume in the world, created in 1921. At the time, Coco Chanel asked the renowned perfumer Ernest Beaux to create a new, exciting fragrance for women that would reflect the image of the company she was founding. The perfumer presented Coco with several scents to choose from; she was most taken with one of the samples labeled No. 5—they decided not to change the name. In 1986, Jacques Polge reinterpreted the composition of his predecessor, Ernest Beaux, to create a richer and more expansive version of this timeless women’s fragrance: an eau de parfum.

At the time of its launch, No. 5 was revolutionary—while all previous fragrances had focused on the scent of a single type of flower, this one broke that rule and created a rich fragrance composition—rose, jasmine, and ylang-ylang from the Comoros Islands—blended with synthetically derived aldehydes that enhanced and accentuated the floral scent. It was a breakthrough in perfume-making, art and technology united as one!

The first person to wear these perfumes was Coco Chanel herself, and actresses Catherine Deneuve and Carole Bouquet also appreciated their charm. When asked what she wore to bed, Marilyn Monroe replied simply: Chanel No. 5. Today, despite the passage of many years, they remain synonymous with beauty, elegance, and style...

Fragrance notes:

Top notes: aldehydes, neroli, ylang-ylang, peach, bergamot
; Middle notes: jasmine, rose, lily of the valley, iris
; Base notes: sandalwood, vanilla, vetiver, oakmoss, patchouli